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Adyen Beyond Payments – Embedded Finance Playbook

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Payment processors had an incredible run during the pandemic, riding the wave of increased adoption of digital payments among merchants and consumers alike.But now, they’re on the lookout for the next big thing to keep the momentum going. And guess what? They’ve hit the jackpot with Embedded Finance, and they’re going all-in on this trend.Embedded Finance enables payment processors to tap into their client base, which primarily consists of platforms and marketplaces serving small and medium businesses (SMBs), and unlock fresh revenue streams for both themselves and their clients. It’s a win-win situation that promises exciting growth opportunities for everyone involved. In our recent report, we took a deep dive into Stripe’s Embedded Finance playbook. Now, it’s time to shift our focus across the pond and shine the spotlight on another payment giant – Adyen! The Dutch payments company Adyen has emerged as a prominent player by seamlessly integrating financial products into its payment platform. With 27 global offices, $9.4B revenue, and $8.3B assets, Adyen has emerged as a payments powerhouse for enterprises, mid-market firms and platforms serving SMBs. Adyen’s bold leap into embedded finance Unlocking the power of unified commerce and digital payments for global enterprises, Adyen has evolved […]

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